1. Free business listings in relivent directories Do a google search for your different categories in your areas.list your business in all the directories that are referenced by the search engines.
2. Vidoe presentations uploaded to video sharing sites such as Youtube, Metecafe Yahoo, Google, ect. you can find up to 50 such sites for your videos. When you upload a video to youtube you can also add your video to the social media sites when you click on the SHARE button. I call this playing in the google sandbox.
3. Be ACTIVE in the social sharing sites.I start with google bloger, create a home and business page on facebook, then twitter and linked-in. there are loads more sites, but I consider these the go to sites.You can link all of these sites together so that when I do a blog posting I can use the share button to add the post to google reader, google buzz, and my facebook business page which automatically goes to my twitter page and then from twitter it will go to linked in.use your e-mail address files to create as many fans and folowers as you can. The SE"s are paying more and more attention to the social media sites and this has become a major part of my formula.The only difficult part of all of this is the time it will take you to do this. Thats wht my business is all about. I doo all the work and after the initial cost of $600.00 to create the above components for your business, I charge a reasonable $49.00 per month. A VERY reasonable cost for 1st page placement on the search results pages in LOCAL SEARCH!